Dillon Dygert × Broken By Design Creative Studios

Most of your marketing is probably broken by design.

If it was working… you wouldn’t be here.

Creative Director  /  Ads Strategist  /  Brand Architect

I help 6- and 7-figure founder-led brands — Creators, Retreat-makers, and Lifestyle Brands — rebuild the story, reposition the offer, and architect the funnel so borrowed attention becomes a community people never want to leave.

We create

Content that stops the scroll
positioning that wrinkles your nose
communities that compound

As seen in

I put my money
where my mouth is.

I've built brands for Mindvalley authors, top 20 global podcasters, and 8-figure lifestyle brands and I had never even posted a reel from my own account. Clients always asked me the same question.

“Why don't you create content for yourself?”

Instagram Insights dashboard, Sep 17 to Oct 16: 1.3M views, 440 new followers, 19 pieces of content shared
Instagram Insights · Sep 17 – Oct 16

So I did.

I got 1.3 million views in the first month, all of it organic.

The Receipts

Want to see some of my client work?
I saved the receipts.

$0K/ week
E-commerce scale · 1 week
From a $191 test to six figures a week in seven days — 3× ROAS on Meta Advantage+, slim dropship margins and all.
DTC brand · $35K spend → $100K+ sales
0M/ month
Coaching funnel · monthly revenue
Same ad spend, 3.2× the revenue — up from $330K/mo. A full-funnel lifecycle rebuild.
High-ticket coaching
0M+streams0Mviews
Music video · Creative Director
Bankrol Hayden — "Costa Rica." Shot Hawaii-for-Costa-Rica on a constrained budget: concept, storyboard, wardrobe, DP direction, color.
YouTube + Spotify
0×return
Lead gen · ROAS
CPL $12.18 · 6,800 leads booked · CLV lifted from $680 to $4,400.
Airbnb coaching + SaaS
$0Mnew revenue
Rebrand + ecosystem architecture
Rebranded Dr. Emily Morse, then architected the ecosystem around her: identity, custom site, commerce, a searchable 2,000-episode library and community. The result was $1.8M in new revenue in the first 90 days.
Dr. Emily Morse · Sex With Emily
0Kcopies sold
CMO · book launch
22,000 copies sold in week one against a 15,000 goal — Keith Ferrazzi × HarperCollins. Robbins & Gary Vee endorsed.
Leading Without Authority
0Kpipeline
Community → cash
$228K in pipeline — a course launch and high-ticket leads — from $500 in ad spend. A 456× return.
Creator community
Selected Work

A bit of my magic.

A short list, on purpose. Every piece here I touched with my own hands.

What I actually do

Three hats.
One operator.

Most people who can make it beautiful can't make it convert, and most who can make it convert can't make it beautiful. I sit in the overlap.

Creative Director

Show, don't tell

Concept, art direction, and the taste that makes a brand feel like a home.

  • Visual identity & art direction
  • Campaign & content concepting
  • Manufacturing Virality

Ads Strategist

The numbers behave

Media buying, funnels, and CRO that turn an audience into a P&L. Cold start or big spend, the math still works.

  • Meta / YouTube performance
  • Full-funnel & lifecycle design
  • Offer, pricing & CRO

Brand Architect

The blueprint underneath

Positioning, naming, and structure for names with something to lose — the load-bearing decisions everything else stands on.

  • Positioning & messaging
  • Naming & rebrands
  • Offer architecture & proposals
Dillon Dygert

The man behind the magic.

Hands on the pen, head in the clouds.

I know what you’re thinking. “Great. Another marketing guy who swears he’ll scale my business and drive results.”

I’ll be honest. I probably can’t. I might not be your guy.

Which is why I say “no” more than I say yes to onboarding new clients.

I like to gamble. But when I do, I only bet on winning hands. Fourteen-plus years of entrepreneurship and brand marketing, spent helping brands from broke startups to industry thought leaders turn attention into revenue with sharp creative and a work ethic so strong some might call it crazy.

My Edge:

I was raised on a horse ranch. I attended the Art Institute of Los Angeles for Cinematography & Storytelling. In 2012 I started my first company. A vape company. I took $600 and got lucky with good timing and some really hard work. But it’s not exactly an industry your mother brags about at dinner.

It cleared a million in revenue inside the first year.

So I did it again. And again. 70-plus brands built before I exited the whole thing and went all-in on chasing the one skill that had been carrying me the entire time: Marketing.

Needless to say, I’ve lived a few different lives. Now I scale brands through creative content strategy and paid ads. Six-figure budgets, each penny spent like it’s my own. Global rebrands. Architecting funnels people actually move through.

If you’ve read this far, you’re not browsing. You’re deciding. So I’ll skip the part where I pretend to be modest about it. You’ve got a brand getting less attention than it’s worth, and closing that gap is my job. Thanks for humoring the ego trip that identifies as my personal homepage.

Now, let’s get after it.

— Dillon

Let's make some magic, shall we?

If you're a 6- or 7-figure founder-led brand that's resourced but plateaued, we start with a 1:1 call — a working session where we find the break before we fix it. No decks, no fluff.

Limited engagements · Bali → Worldwide